How to Win a Mobile Broadband Poll

Every few months in the UK YouGov run a pollconcluded that around two thirds of mobile
to find the best mobile broadband provider. Thebroadband customers are unhappy with the level
latest one concluded that Three currently offersof service and connection of their broadband
the best mobile broadband service around, beatingdeals in general.
nearest competitors Orange and Vodafone butThe results of the YouGov poll is undoubtedly a
what makes a good mobile broadband provider?great boost for Three but it might only be a silver
Increased popularity of video streaming andlining on what essentially is a large gray cloud
downloading is putting massive strain on thehanging over mobile broadband.
networks with a small percentage accounting forA previous YouGov Survey found that some of
around 80 percent of the traffic, leaving lighterthe major complaints are slow speeds which 67
users fighting for bandwidth and at times evenpercent mentioned, whilst another 49 percent
struggling to connect.complained of poor network coverage.
The survey questioned over 2000 mobile internetMore complaints include 45 percent of those
users on 12 different aspects of their broadbandasked not being able to connect to the network
service, and Three came top in 10 of the 12when they wanted and another 49 percent
categories including Fastest Connection Speeds,complained of poor network coverage whilst
Reliability, Billing, Overall Quality of Service, Bestsurfing on the move.
Value for Money, Ease of Use and UserSwish new advertising campaign providers
Satisfaction.suggests that further improvements are being
The winner of the mobile broadband deals pollmade to improve mobile networks and coming
have inevitably invested a lot of time and moneytop in the YouGov survey certainly shows which
in the last few years improving its networkproviders are leading the way in the mobile
coverage, with the company now boasting 95broadband market.
percent coverage across the UK.More low-keys offers such as offering a Samsung
Improving their own network coverage andR530 review the companies' priorities.
having some of the cheapest packages aroundYet if mobile broadband is to survive then further
has helped the winners to gain 35 percent of theimprovements need to be made, and at the
market share.moment Three is leading heading in the right
Yet despite topping the poll this could bedirection, but if its network can't keep up with
considered as a hollow victory as it was just ausers surfing habits then people will start to trade
few weeks prior that another YouGov polltheir dongles in for smart phones in the future.