Creating Opportunities in the 21st Century - Part 2

The Second Concept for Finding Opportunitieswere about to be confronted with new
If you read part one of this series, you know thetechnology as well. A technology that would put
first concept or principle to unlocking opportunitiesmost of the little guys out of business -
in the modern age is inside you. Look at your ownbroadband. It was cable TV and the phone
interests, hobbies, passions and education first.companies who realized broadband is the future.
Mine the gold inside. Dig down and find theThey spotted the trend and exploited it. As such
valuable nuggets that could lead you to undreamtthe local ISPs are dying a slow and steady death.
of opportunity.Every niche market, every industry and field has
There are other ways to discover new ideas andtrends that can be exploited if one studies and
opportunities and in this article we'll look atfinds a way to manipulate it. You can look at
concept number two - spot changes in a trend orareas in daily life and in the current pop culture of
niche and make your opportunity out of them.the day that could lead to incredible opportunities
It takes some practice and a little work, but youfor advancement, growth and wealth.
can do it. Follow an industry, gather informationWe live in a marketplace of ideas and the only
and look for trends that can be used to yourway to develop our own and create opportunities
advantage. It doesn't matter what industry, fieldfor ourselves is by patient observation and study.
or social circle you practice trend spotting, as longUse all that this modern age can give you.
as you look for ways to take advantage of it.Anyone, and I mean anyone, can be an expert on
There are a plethora of examples that can bemost topics within a short period of time.
used as a blueprint for exploiting a niche. Take theStudying any subject, even if it's only for an hour
broadcasting industry for example. The growth ofa day, can make you an expert in that subject
digital technology spawned satellite TV and radio.within months.
These modern forms of communication cameThe Internet, books, television and all forms of
about through individuals seizing opportunity bymass communication are here for our benefit. It's
observing changes (new technology) in a selectedup to us to use them wisely and productively. It's
field (broadcasting).available to all of us. Knowledge doesn't exclude
Another is the growth of the Internet.anyone. It's how you apply the knowledge that will
CompuServe, Prodigy and AOL dominated thedetermine your future.
market. Trend spotters saw a way to make theObserve, study and learn to spot the trends in
internet experience more affordable and with lessyour field that will give you the edge. Learning to
intrusion on privacy, so individual ISPs popped upfind opportunities in any trend or niche is a learning
all over the country, extending the influence andprocess. Pick a subject or industry that interests
range of the Internet. The ISP providers got veryyou - educate yourself on that particular subject -
rich and the World Wide Web grew and grew andand finally, spot changes in that trend or industry
grew. AOL is the only one from the old guard tothat you can make an opportunity from. This is
adapt and prosper.the second important concept for creating
Since the only thing constant is change the ISPsopportunities in the 21st century.